Our Story

From leaf to drop, a sweeter choice for a healthier future.

Who We Are

Leaf & Life began as a family venture in Singapore, blending artisanal care with modern food science. What started in our home kitchen grew into a mission: to create pure, natural, sugar-free alternatives for everyday life.

Our first creation is SteviologyTM - a liquid stevia leaf extract crafted to bring natural sweetness, drop by drop.

The Context

Worldwide, more than 420 million people live with diabetes (WHO, 2023), making it one of the most urgent health challenges of our century.

Here in Singapore, the Ministry of Health warns that 1 in 3 Singaporeans may develop diabetes in their lifetime. Sugary drinks are a leading contributor, especially among young people.

This is more than a statistic - it is a call to rethink how we sweeten our lives.

🌍 Global challenge | Singapore spotlight | 🍹 Sugar in daily life

Our Mission

To make healthier choices easy and enjoyable - without giving up sweetness.

Simplicity

Just stevia extract and water.

Trust

Lab-tested and transparent.

Sustainability

Plant-based and eco-conscious.

Accessibility

Everyday use for families.

Our Vision

We imagine a future where families worldwide can enjoy sweetness without sugar, calories, or guilt.

Steviology begins in Singapore, aligned with the Healthier SG movement, but our vision is global: to support healthier lives everywhere.

Our Objectives

Awareness

Raise awareness of sugar-related health risks.

Alternatives

Offer practical, tasty, alternatives.

Partnership

Partner with healthier choice initiatives.

Innovation

Innovate continuously in formats & recipes.

From leaf to drop, Steviology is our contribution towards healthier lives in Singapore ... and around the world.

SOURCES:

WHO: “Diabetes” Fact Sheet, 2023 — over 420 million people worldwide have diabetes
Singapore MOH: “War on Diabetes” — 1 in 3 Singaporeans may develop diabetes in their lifetime

info@leafandlife.com.sg

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